Roberto Rios is Chief Marketing Officer at Schwan’s Company, where he leads the organization’s marketing strategy with a focus on driving brand growth and purpose-led engagement. He brings over 25 years of experience in the consumer goods industry, having held global leadership roles at PepsiCo, including Global Chief Marketing Officer for Beverages. In that role, he stewarded iconic brands like Pepsi, Gatorade, and Aquafina. Roberto began his career in research and development at Procter & Gamble in Mexico after earning his bachelor’s degree in chemical engineering from the National University of Mexico. His diverse professional journey has spanned multiple countries across Latin America, sharpening his global marketing perspective and passion for connection through shared values.